
New perspectives
The Embarrassment of Riches
How a trading people learned to get rich — and what wealth does to the mind.
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Your store online tonight
Each evening, one move. You confirm — or you adjust it in chat.
You already have a store
Bring your catalog, your customers and your theme, then take it from there.
Ready for shopping agents
Your store already speaks to the agents that buy for your customers.
The Becomy bookshelf
Building a brand also means giving your ideas room to grow. Explore the readings we have selected for Becomy members, at your own pace.
Each book links to its publisher or official website, where you can check the available editions and reading formats.
6 books
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New perspectives
How a trading people learned to get rich — and what wealth does to the mind.
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New perspectives
Read the room before you put your name on the line.
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Building a business
Sneakers sold from a car trunk. Then Nike. A reminder that it starts small.
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Building a business
Build what doesn't exist yet — instead of copying what already works.
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New perspectives
Clear principles for building without a boss, without a team, with clarity.
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Money and decisions
Understand what money does to your head — so you decide more calmly.
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